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Resale Business

We are NTY Franchise Company &
We Help People Get Into Great Resale Businesses.

WHO WE ARE

About NTY Franchise

Imagine the exhilaration of being your own boss, charting your own course to success. We invite you to embark on an extraordinary journey – one where you can turn your passion into a thriving resale business. Envision the satisfaction of not only achieving financial independence but also leaving a lasting, positive impact on your family and your community.

By joining the NTY Franchise family of successful franchisees, you’ll gain access to invaluable resources, mentorship, and a supportive ecosystem that will empower you to navigate the exciting world of retail resale. Embrace the opportunity to breathe new life into pre-loved items, reducing waste while providing affordable options to your neighbors.

This is your chance to redefine what success means to you. Embrace the freedom to create your own schedule, cultivate meaningful connections, and contribute to a more sustainable future.

The path to entrepreneurship awaits – are you ready to seize the opportunity and make your mark?

History of NTY Franchise Company

NTY (New To You) Franchise Company, founded in 2006 by father-son duo Ron and Chad Olson, has swiftly emerged as one of the fastest-growing private franchise companies in the United States, boasting tried-and-true resale concepts and a robust franchising business model that have propelled its remarkable growth trajectory since its inception.

Women's Resale Reimagined: Clothes Mentor

In 2007, NTY purchased the franchise rights for Clothes Mentor, a women's resale store concept specializing in designer clothing, handbags, shoes, and accessories, marking the beginning of their venture; currently, there are approximately 115 Clothes Mentor stores operating nationwide, with an additional 14 locations awarded and under development, reflecting the brand's growing presence and popularity in the resale market.

Embracing Kids' Resale: Children’s Orchard

Expanding its resale franchise portfolio, NTY Franchise Company acquired the established children's resale chain, Children's Orchard, in 2015. With 15 operational stores currently, the Children's Orchard franchise has undergone a comprehensive revamp, boasting a contemporary new aesthetic, design, and cutting-edge technology to elevate the brand's appeal and customer experience.

DISCOVER THE RESALE REVOLUTION

clothes mentor Omaha product display
Resale franchising is more than just a business opportunity – it’s a pioneering movement towards a sustainable future. With sustainability at its core, the resale apparel market is experiencing rapid growth, becoming an integral part of the mainstream retail sector. By embracing this rapidly growing industry, you’re not only tapping into a lucrative business venture but actively contributing to a circular economy that breathes new life into pre-loved items, reduces waste, and minimizes the environmental impact of fast fashion. This paradigm shift harmoniously combines purpose and profit, allowing you to redefine success while leaving a lasting legacy of environmental stewardship for generations to come.

Proven Franchise Models

Our resale business model is built on a time-tested approach that consistently delivers unparalleled profitability. With industry-leading profit margins, NTY Resale Franchise owners experience accelerated growth and financial success. This exceptional profitability ratio, combined with our proven expertise and proprietary technology, ensures that your hard work is rewarded with substantial returns. As an NTY Resale Franchise owner, you’ll maximize your earning potential, surpassing expectations and unlocking a future where dreams of prosperity become a reality.

High Profit Margins

Expanding Market Opportunity

Robust Technology

E-COMMERCE DRIVEN STORES

Clothes mentor website homepage
With cutting-edge technology, NTY Franchise has strategically embraced the power of resale and ecommerce through its innovative recommerce model. This approach opens up lucrative new revenue streams by tapping into the rapidly growing national secondhand market.
 
NTY’s brick-and-mortar stores leverage local sourcing by purchasing gently used inventory directly from customers within their communities. However, the true strength lies in the franchise’s state-of-the-art, integrated recommerce platform. This advanced system seamlessly facilitates sales not only at the local retail level but also nationally through robust ecommerce capabilities.
 
By combining strategic local acquisition with a powerful omnichannel sales platform, NTY Franchise is well-positioned to capitalize on the booming recommerce industry. This model provides customers with unparalleled access to quality secondhand goods while offering franchisees the opportunity to maximize revenue potential through multiple sales channels.
 
NTY’s commitment to implementing leading-edge recommerce technology demonstrates a forward-thinking approach that embraces sustainability, meets evolving consumer demands, and unlocks new avenues for profitability for our family of franchisees.

Our Brands

Group of Clothes Mentor employees cutting a ribbon at grand opening
Clothes Mentor is a sustainable women’s resale fashion franchise that buys and sells gently used, name-brand clothing, shoes, accessories, and handbags. Clothes Mentor caters to budget-conscious yet style-savvy shoppers seeking quality, trendy pieces without the high price tags.
childrenstore
Children’s Orchard is a children’s retail resale franchise that buys and sells gently used, name-brand clothing, toys, and accessories for kids. Children’s Orchard provides a unique shopping experience catering to budget-conscious families seeking trendy yet inexpensive options for their children.

Our Team

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News

Clothes Mentor Launches Game Changing Ecommerce Site

Online Lifeline – Clothes Mentor Launches Game-Changing Ecommerce Site Clothes Mentor, the nation’s fastest-growing women’s resale clothing franchise,
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Women Share Their Secrets for Successfully Running a Clothing Resale Store

Ask anyone who runs a business how they make it a success, and you’ll hear the same answer:
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These Clothes Mentor Owners Make a Difference in Their Communities

Many resale clothing franchise operations are small businesses, deeply dependent on a loyal customer base. Most of those
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New Report Shows Why Owning a Resale Clothing Franchise is Smart Business

The concept of shopping for clothing continues to evolve rapidly and resale is at the center of the
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Ronald G. Olson

President

Ron Olson has been President and a Director of NTY Franchise Company since October 2006. Ron’s background included starting his career at Dayton’s Department Store, where he held many management positions. In 1977 he opened his own furniture store in Minnesota, which was a Drexel Heritage prototype store. In 1988 he co-founded Grow Biz International, now called Winmark. The first franchise rights that Olson purchased and started marketing was Play It Again Sports. Olson continued buying the Franchise rights for Once Upon A Child, Plato’s Closet, and Music Go Round. Today there over 1,000 Franchise locations.

Under NTY Franchise Company, the franchise rights were bought for Clothes Mentor and New Uses. In 2013 Olson bought Laptop Exchange and changed the name to Device Pitstop. In 2014 the company opened NTY Clothing Exchange and NTY Kids, now Children’s Orchard. There are currently 204 stores sold and 133 stores opened under the NTY Franchise umbrella.

Chad Olson

Chief Operations Officer

Chad Olson has been Chief Operations Officer of NTY Franchise Company since January 2007. From May 1994 to December 2006, he held various positions for Winmark Corporation (f/k/a Grow Biz International, Inc.), including Field Operations Manager for the Once Upon a Child concept from 1999 to 2002, and Regional Operations Manager for the Plato’s Closet concept from 2002 to 2006.

Sarah Primmer

Vice President of Finance & Human Resources

Sarah Primmer is the Vice President of Finance and Human Resources for NTY Franchise Company. She joined the company in January 2014. Prior to joining NTY, Sarah spent over 25 years as the controller and business manager of a local sales and marketing firm calling on Target stores.

Michael D. Smith

Vice President of Strategic Planning

Michael D. Smith has held numerous roles with NTY Franchise since 2010. He is currently the Vice President of Franchise Development and Strategic Planning. From December 2000 to July 2010, Michael held the position of Chief Executive Officer and Co-Founder of the franchise company Laptop Xchange. From June 1994 to December 2000, Michael held numerous roles within the Grow Biz International brands of Play It Again Sports and Computer Renaissance. These roles included Corporate Store Management, Field Operation Specialist, and Franchisee.

Jenny Mann

Vice President of Operations | Executive Director of IT

Jenny Mann is the Senior Vice President Clothes Mentor and Children’s Orchard. In February of 2024, Jenny took on her current role overseeing IT, Marketing and the e-commerce platforms for both brands. Prior to this, Jenny was the Director of Marketing for NTY Franchise Company since January 2013. Jenny started with the NTY Franchise Company in 2008 with Clothes Mentor and has held many roles, including; Store Manager, New Store Opener, and Regional Operations Manager. Before joining NTY Franchise Company, Jenny worked for Old Navy (Gap, Inc.) and Target in management roles.

Michelle Vaudrin

Senior Director of Operations

Michelle Vaudrin is the Senior Director of Operations for Clothes Mentor and Children’s Orchard. Prior to joining NTY Franchise Company in March 2016, she worked in leadership roles for Burlington, American Eagle and Macy’s. Michelle attended University of Wisconsin-Stout with a degree in Retail Merchandising and Business Administration. She brings extensive background in training of strategies, merchandising, customer service and multi-unit store operations to the team.

Ashley Huebner

Director of Marketing

Ashley Huebner oversees NTY Franchise Company’s marketing and advertising efforts to drive sales, build brand awareness and lead the planning on how to effectively market both brands. She leads creative initiatives for NTY Franchise Company, driving the brands’ vision in aesthetics, tone, and trends to elevate our brand position as a leader in the resale category. Ashley joined the Clothes Mentor team in March of 2015. Ashley has 8+ years of Graphic Design experience. Ashley holds a strong background in design, user experience, and a passion for creativity. She holds a BA degree in Advertising and Art.

Jessica Fix

Franchise Contract and Office Administrator

Jessica Fix is the Franchise Contracts and Office Administrator for NTY Franchise Company. She started with the company in January of 2018. Jessica works alongside the Franchise Development Team and provides office support to the headquarter office. She has 20 years in the franchise industry, previously working for Carlson Leisure Group/Travel Leaders Franchise Group in a variety of roles, such as Database Coordinator, Legal Contract Administrator, and Executive Assistant to the Franchise Sales Team.