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People Line Up for Clothes Mentor Rock Hill

At Rock Hill, South Carolina’s  grand opening today, over 175 people were standing in line before the doors opened. People are excited to have a Clothes Mentor in Rock Hill…where they know they will get high quality, gently-used designer clothing for a lot less. Congratulations on a successful store opening! Source: heraldonline.com

You can watch the full video here.

ROCK HILL – A new brand name “gently-used” clothing store opened Friday morning in Rock Hill, drawing a line of at least 175 people, including one Fort Mill woman who arrived around 4:30 a.m. – 5.5 hours before the 10 a.m. grand opening.

Denise Mitchell was the first person in line at Clothes Mentor, located in the Winthrop Commons shopping center on Cherry Road. She and 24 people behind her received a $25 gift card from the store to buy shoes, clothes, purses, accessories and other items.

When Mitchell arrived, she said she took a nap in her car in the parking lot until other eager shoppers showed up. She had to be there early, she said, to buy a pair of pink Coach boots, which she quickly found inside when Shawn Cox, the Rock Hill Clothes Mentor owner, opened the doors.

women shopping in Clothes Mentor holding up pink boots and long pink jacket
 
 

Clothes Mentor has more than 130 stores across 29 states, including two stores in Charlotte. The Rock Hill Clothes Mentor is the fourth location in South Carolina.

Shawn Cox and his wife Alyssa own the store. Alyssa Cox was behind the register on Friday morning, scanning items and taking cash and cards from customers looking for a deal.

Most people in line said they were looking for new items for their wardrobe and Clothes Mentor’s used clothes gives them a chance to fill their closets without spending too much money.

Sara Starnes and her son Matt of Rock Hill arrived at 9 a.m.

“If he hadn’t taken so long eating breakfast, we would have been here at 8:30,” Sara Starnes said. The pair stopped by for a pancake breakfast at McDonald’s before joining the line outside Clothes Mentor on Friday.

Expecting her fourth child, Sara Starnes said “I look for discounts” and Clothes Mentor has items that “could suit everybody.” Starnes was shopping primarily for maternity wear, she said, and found Clothes Mentor to have items she needs for half the price of other stores.

Starnes and many other shoppers first swung through the store earlier this week when items weren’t yet for sale but customers could swap their own clothing for cash. Clothes Mentor is similar to a consignment shop. The store offers cash on the spot for gently-used designer or name brand pants, shirts, shoes and more.

On Friday, Shawn Cox raffled off gift cards to a salon and spa and other local stores. He and an army of staff helped manage the long line on Friday and, when the doors opened, workers stood back as shoppers swarmed the aisles.

A Rock Hill police officer was on hand for crowd control.

To help shoppers navigate the tight space, workers stored items in baskets behind the counter while customers shopped. That helps keep customers from lugging baskets or carts around the store.

The Rock Hill store is open daily at 725 Cherry Road. Monday to Friday hours are 10 a.m. to 8 p.m. The store is open 10 a.m. to 6 p.m. Saturdays and 1 to 6 p.m. Sundays.

To sell clothes to the store, customers should wash their items first. No appointment is needed. The store may decline to buy clothes based on the item’s condition, its inventory, or the brand.

Favored brands include: Ann Taylor, Gap, J. Crew, White House Black Market, Chicos, Calvin Klein, Old Navy, North Face, Michael Kors, Prada, Coach and Burberry.

For more information, visit the store’s website or Facebook page.

Ronald G. Olson

President

Ron Olson has been President and a Director of NTY Franchise Company since October 2006. Ron’s background included starting his career at Dayton’s Department Store, where he held many management positions. In 1977 he opened his own furniture store in Minnesota, which was a Drexel Heritage prototype store. In 1988 he co-founded Grow Biz International, now called Winmark. The first franchise rights that Olson purchased and started marketing was Play It Again Sports. Olson continued buying the Franchise rights for Once Upon A Child, Plato’s Closet, and Music Go Round. Today there over 1,000 Franchise locations.

Under NTY Franchise Company, the franchise rights were bought for Clothes Mentor and New Uses. In 2013 Olson bought Laptop Exchange and changed the name to Device Pitstop. In 2014 the company opened NTY Clothing Exchange and NTY Kids, now Children’s Orchard. There are currently 204 stores sold and 133 stores opened under the NTY Franchise umbrella.

Chad Olson

Chief Operations Officer

Chad Olson has been Chief Operations Officer of NTY Franchise Company since January 2007. From May 1994 to December 2006, he held various positions for Winmark Corporation (f/k/a Grow Biz International, Inc.), including Field Operations Manager for the Once Upon a Child concept from 1999 to 2002, and Regional Operations Manager for the Plato’s Closet concept from 2002 to 2006.

Sarah Primmer

Vice President of Finance & Human Resources

Sarah Primmer is the Vice President of Finance and Human Resources for NTY Franchise Company. She joined the company in January 2014. Prior to joining NTY, Sarah spent over 25 years as the controller and business manager of a local sales and marketing firm calling on Target stores.

Michael D. Smith

Vice President of Strategic Planning

Michael D. Smith has held numerous roles with NTY Franchise since 2010. He is currently the Vice President of Franchise Development and Strategic Planning. From December 2000 to July 2010, Michael held the position of Chief Executive Officer and Co-Founder of the franchise company Laptop Xchange. From June 1994 to December 2000, Michael held numerous roles within the Grow Biz International brands of Play It Again Sports and Computer Renaissance. These roles included Corporate Store Management, Field Operation Specialist, and Franchisee.

Jenny Mann

Vice President of Operations | Executive Director of IT

Jenny Mann is the Senior Vice President Clothes Mentor and Children’s Orchard. In February of 2024, Jenny took on her current role overseeing IT, Marketing and the e-commerce platforms for both brands. Prior to this, Jenny was the Director of Marketing for NTY Franchise Company since January 2013. Jenny started with the NTY Franchise Company in 2008 with Clothes Mentor and has held many roles, including; Store Manager, New Store Opener, and Regional Operations Manager. Before joining NTY Franchise Company, Jenny worked for Old Navy (Gap, Inc.) and Target in management roles.

Michelle Vaudrin

Senior Director of Operations

Michelle Vaudrin is the Senior Director of Operations for Clothes Mentor and Children’s Orchard. Prior to joining NTY Franchise Company in March 2016, she worked in leadership roles for Burlington, American Eagle and Macy’s. Michelle attended University of Wisconsin-Stout with a degree in Retail Merchandising and Business Administration. She brings extensive background in training of strategies, merchandising, customer service and multi-unit store operations to the team.

Ashley Huebner

Director of Marketing

Ashley Huebner oversees NTY Franchise Company’s marketing and advertising efforts to drive sales, build brand awareness and lead the planning on how to effectively market both brands. She leads creative initiatives for NTY Franchise Company, driving the brands’ vision in aesthetics, tone, and trends to elevate our brand position as a leader in the resale category. Ashley joined the Clothes Mentor team in March of 2015. Ashley has 8+ years of Graphic Design experience. Ashley holds a strong background in design, user experience, and a passion for creativity. She holds a BA degree in Advertising and Art.

Jessica Fix

Franchise Contract and Office Administrator

Jessica Fix is the Franchise Contracts and Office Administrator for NTY Franchise Company. She started with the company in January of 2018. Jessica works alongside the Franchise Development Team and provides office support to the headquarter office. She has 20 years in the franchise industry, previously working for Carlson Leisure Group/Travel Leaders Franchise Group in a variety of roles, such as Database Coordinator, Legal Contract Administrator, and Executive Assistant to the Franchise Sales Team.